Looking to maximize your overall inbound strategy to drive conversions for your business? Among the plethora of different options available, one tool stands out for its unmatched potential to power up your inbound strategy: email marketing. At eAccountable, we...
The Performance Marketing Blog
5 Email Newsletters You Need To Follow
by eAccountable | Aug 15, 2023 | Blog, Email Marketing
Are you leaving money on the table? With an average ROI of $36 to $1, there is no doubt email marketing is a key digital marketing tool. That’s why if you’re a business without an email marketing strategy in 2023, you are leaving money on the table. Don’t...
Email Personalization: Why It’s Essential For Your Brand
by eAccountable | Oct 18, 2022 | Blog, Email Marketing
Why is email personalization so important for your brand's success? So you can cut through the noise and speak directly to your audience. “Your message should single out your prospect like a bell-boy paging a man in a crowded hotel lobby” - Claude Hopkins Though this...
Email Capture: Why Your Website Needs It
by eAccountable | Aug 23, 2022 | Blog, Email Marketing
There's a million websites out there — and most of them don't have email capture. Does yours? If not, you're leaving money on the table. When a person visits your website, you only have one chance to turn that visitor into a customer. If they don't...